All Tools

Bounce Rate Calculator

Calculates the percentage of website visitors who leave after viewing only one page

Bounce Rate

Enter sessions to calculate bounce rate

Engaged Sessions

Sessions where users viewed more than one page

Benchmark Comparison

How your bounce rate compares to the industry average

Frequently Asked Questions

What is bounce rate?

Bounce rate is the percentage of visitors who leave your website after viewing only one page without taking any action. A bounce means the visitor did not click any links, fill out forms, or navigate to another page.

What is a good bounce rate?

It depends on page type. Blog posts: 65-90% is normal (readers leave after reading). Landing pages: 30-50% is good. E-commerce product pages: 20-40%. Homepages: 35-50%. A bounce rate below 20% often indicates a tracking error.

How do I reduce bounce rate?

Improve page load speed, make content match search intent, use clear navigation and internal links, add compelling calls-to-action, ensure mobile responsiveness, reduce pop-ups and intrusive ads, and improve content quality and readability.